Simple pricing.
No surprises.
Pricing scales with active member count. Every plan is the full product. No feature gates designed to push you up a tier. Monthly rolling. Cancel any month.
Three things change across plans: member cap, support response time, onboarding depth. Every product feature ships on every plan.
Starter
For coaches running a single class block out of one room.
- Support
- Email · 48-hour response
- Onboarding
- Self-serve
- The full AI agent roster. Lead Conversion, Retention, Inbox Reply, Email Sequencer, Landing Page Generator, Copy Intelligence, and the rest
- Streak rings, attendance heatmaps, at-risk detection
- Family / junior linking and family bundle plans
- Class scheduling, timetable, kiosk PIN check-in
- Instructor load reports and per-coach attendance
- Recurring billing. Direct Debit + Stripe cards
- Failed-payment auto-retry and dunning
- Accountant feed + PDF invoice exports
- Lead pipeline, trial booking widget, source attribution
- WhatsApp Business inbox + SMS + email automations
- Tag engine, workflows, custom message templates
- 30+ live dashboards and PDF reports. MRR, retention cohorts, payment health, funnel, instructor load
- Weekly Digest, Smart Alerts, daily Instructor Briefing
- Monte Carlo revenue forecast with scenario modelling
- CRM Assistant, natural-language queries on your live data
- Custom date ranges, CSV / JSON / PDF export, audit log
- Belt progression, configurable per discipline, with auto-award triggers
- UK / EU data residency, GDPR-compliant, 30-day data export on cancel
Pro
Most popularFor established academies with a full timetable and a real billing operation.
- Support
- Email · 24-hour response
- Onboarding
- 1 × 60-min session
- The full AI agent roster. Lead Conversion, Retention, Inbox Reply, Email Sequencer, Landing Page Generator, Copy Intelligence, and the rest
- Streak rings, attendance heatmaps, at-risk detection
- Family / junior linking and family bundle plans
- Class scheduling, timetable, kiosk PIN check-in
- Instructor load reports and per-coach attendance
- Recurring billing. Direct Debit + Stripe cards
- Failed-payment auto-retry and dunning
- Accountant feed + PDF invoice exports
- Lead pipeline, trial booking widget, source attribution
- WhatsApp Business inbox + SMS + email automations
- Tag engine, workflows, custom message templates
- 30+ live dashboards and PDF reports. MRR, retention cohorts, payment health, funnel, instructor load
- Weekly Digest, Smart Alerts, daily Instructor Briefing
- Monte Carlo revenue forecast with scenario modelling
- CRM Assistant, natural-language queries on your live data
- Custom date ranges, CSV / JSON / PDF export, audit log
- Belt progression, configurable per discipline, with auto-award triggers
- UK / EU data residency, GDPR-compliant, 30-day data export on cancel
Enterprise
For high-volume academies, federations, and large affiliate networks.
- Support
- Same-day + priority phone line
- Onboarding
- Unlimited
- The full AI agent roster. Lead Conversion, Retention, Inbox Reply, Email Sequencer, Landing Page Generator, Copy Intelligence, and the rest
- Streak rings, attendance heatmaps, at-risk detection
- Family / junior linking and family bundle plans
- Class scheduling, timetable, kiosk PIN check-in
- Instructor load reports and per-coach attendance
- Recurring billing. Direct Debit + Stripe cards
- Failed-payment auto-retry and dunning
- Accountant feed + PDF invoice exports
- Lead pipeline, trial booking widget, source attribution
- WhatsApp Business inbox + SMS + email automations
- Tag engine, workflows, custom message templates
- 30+ live dashboards and PDF reports. MRR, retention cohorts, payment health, funnel, instructor load
- Weekly Digest, Smart Alerts, daily Instructor Briefing
- Monte Carlo revenue forecast with scenario modelling
- CRM Assistant, natural-language queries on your live data
- Custom date ranges, CSV / JSON / PDF export, audit log
- Belt progression, configurable per discipline, with auto-award triggers
- UK / EU data residency, GDPR-compliant, 30-day data export on cancel
Prices in GBP, exclusive of VAT · No setup fee · 30-day data export on cancel
What actually differs.
Three rows change across plans: member cap, support tier, onboarding. Every product feature ships on every plan.
| Feature | Starter | Pro | Enterprise |
|---|---|---|---|
| What's different | |||
| Active member cap | 50 | 200 | Unlimited |
| Support response | Email · 48h | Email · 24h | Same-day + phone |
| Onboarding | Self-serve | 1 × 60 min | Unlimited |
| Members & attendance | |||
| Streak rings & heatmaps | |||
| At-risk member detection | |||
| Family / junior linking + bundles | |||
| Belt progression with auto-award | |||
| Classes & check-in | |||
| Recurring class schedule + timetable | |||
| Kiosk PIN check-in | |||
| Instructor load + per-coach reports | |||
| Billing | |||
| Recurring & one-off plans | |||
| Direct Debit + Stripe cards | |||
| Failed-payment auto-retry | |||
| Accountant feed + PDF invoice export | |||
| Leads & messaging | |||
| Lead pipeline + trial booking widget | |||
| WhatsApp Business inbox | |||
| SMS + email automations | |||
| Tag engine + workflows | |||
| Custom message templates | |||
| AI agents (all 13) | |||
| Lead Conversion, Trial Follow-up, Trial No-show | |||
| Retention, Reactivation, Membership Advisor | |||
| Inbox Reply, Email Sequencer, Review | |||
| Front Desk, Copy Intelligence, Landing Page Generator | |||
| CRM Assistant (natural-language queries) | |||
| Reporting & forecasting | |||
| 30+ live dashboards & PDF reports | |||
| Retention cohorts, MRR, payment health | |||
| Weekly Digest + Smart Alerts + daily Briefing | |||
| Monte Carlo revenue forecast | |||
| Custom date ranges + CSV / JSON / PDF export | |||
Everything else.
The questions we get most often. If yours isn't here, add it to your waitlist note and we'll answer.
Three things: how many active members fit (50 / 200 / Unlimited), how fast support responds (48h / 24h / same-day + phone), and how much hands-on onboarding we run (self-serve / 1 × 60 min / unlimited). Every product feature ships on every plan, agents, WhatsApp inbox, accountant feed, Monte Carlo forecast, the full lot.
Anyone with a paid plan or who has checked in within the last 30 days. Inactive members and leads don't count against your cap.
Yes, at any time, in either direction, prorated. We don't charge to change plans, and your data stays put.
Monthly rolling. Cancel any month, keep your data export. No annual lock-in unless you choose annual billing for the discount.
Direct Debit (UK), card payments via Stripe, and bank transfer for annual Enterprise. Your members can pay by card or DD depending on what you switch on.
Yes. CSV import for members and plans ships on every plan. Pro includes a 60-minute onboarding session for mapping help; Enterprise is unlimited.
UK / EU servers. We're GDPR-compliant and you can export everything to CSV at any time. We do not sell or share member data.
Yes, junior profiles linked to a parent payer, family-bundle plans, and a one-tap parent check-in flow are core to the product. Included on every plan.
Join the waitlist. Decide later.
When your spot opens we'll help you pick the plan that fits — even if that means Starter.